Give fans a reason
to watch closer.

Coaches Corner delivers one tactical insight to fans before every match — in pubs, at the stadium, branded to your business.

Pub Activation
Pub Activation

4,000+

Target scans, opening fixtures

15

Partner Pubs

36

Digital Screens

4,000+

Target Scans

1

Brand Partner Slot

How it works

Four steps. One brand moment.

01
01

Fan scans the table

QR codes on table talkers in partner pubs and at the stadium. Zero friction, zero app download.

02
02

One insight, before kick-off

A coach or ex-pro breaks down a single tactical thing to watch for. 60 seconds. Crystal clear.

03
03

They watch with purpose

That moment happens live. They spot it. They react. They talk about it. Pure emotional engagement.

04
04

Your brand owns that moment

Every scan, every insight, every celebration — co-branded with your logo alongside Coaches Corner.

The fan experience

This is what fans see when they scan.

A 60-second video from a coach or ex-pro. One thing to watch for. One question to answer at full-time. Exactly as it appears on their phone.

Full Demo
This Week's Insight

This Week's Challenge

Watch how often the fly-half kicks out of hand during open play...

video
Box KicksTerritoryCross-Field

Submit Your Answer

Limited availability

One brand partner.
All six matches.

We're built for a single title partner per tournament. First-mover exclusivity means your brand owns the entire Coaches Corner experience during the 6 Nations.